Notting Hill’s Beacon: Unearthing Treasures at Music & Video Exchange on My London Music Journey

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The Bustle and Quiet of Notting Hill, and the Unwavering Pull of Music & Video Exchange

Notting Hill, London. For many, the name evokes images of colorful terraced houses, the vibrant Portobello Market, and romantic scenes from the eponymous film. However, for me, CityNomix, this neighborhood holds an even deeper significance. Ever since my student days, fueled by a passion for Oasis, this area has been a place of special pilgrimage.

Back then, smartphones and Google Maps were non-existent. My only guide was the thick telephone directory in my hotel. I can still vividly recall the thrill of finding the name “Music & Video Exchange” among its pages. With a heart full of hope, searching for rare Oasis records, I set off. That day marked the beginning of a long-standing relationship with this iconic store.

Revisiting Music & Video Exchange: A Familiar Sign in a Changing Landscape

On Saturday, November 11, 2023, around 7 PM, under a cloudy sky, I found myself standing before the shop once more. The striking red sign remained, unchanged from my memories. It felt as if time had stood still, yet the surrounding scenery and the store’s demeanor subtly bore the marks of passing years.

Red sign of Music & Video Exchange, a second-hand record and CD store in Notting Hill.
The sign of Music & Video Exchange in Notting Hill, London. It was once known as a treasure trove for music collectors.

Then and Now: The Evolution of a London Institution

During my first visits, Music & Video Exchange was an empire of used music media, boasting over five branches in the Notting Hill area. Each store specialized in different genres or formats, offering an overwhelming selection that could keep one occupied for an entire day. Today, however, only this single storefront and a couple of other affiliated shops remain. It’s undeniable that the business has adapted to the changing times.

Nevertheless, gazing up at that red sign still makes my heart skip a beat. It’s because the “joy of discovery” I experienced here in the past comes rushing back. More than just a second-hand shop, it’s a special place that satisfies a deep-seated curiosity for music. That is what Music & Video Exchange means to me.

Diving into the Vinyl Stacks: The Thrill of the Hunt

Stepping inside, you’re immediately immersed in a sea of second-hand records. The walls, lined floor-to-ceiling with record sleeves, are a breathtaking sight in themselves. CDs and cassette tapes are also plentiful, with a comprehensive, all-genre selection that remains a hallmark of the store. The impression that they carry more used stock than any other record shop still holds true.

The Ghost of Promo Copies Past and Present Finds

In my student days, I fanatically hunted for what are known as “promo copies” or “rare pressings.” These were records or CDs, often with different artwork, distributed by artists to radio stations and magazines for promotional purposes. In the UK, these became collector’s items, and Music & Video Exchange was a place where you could find them at surprisingly affordable prices.

The excitement of discovering an Oasis single-sided promo or a white-label test pressing was indescribable. They were significantly cheaper than buying them in Japan, so I was desperate to maximize my haul on a limited budget. It was, quite literally, a treasure hunt.

However, due to the recent global vinyl boom, unearthing such gems at Music & Video Exchange has become more challenging. I feel that quality used records in London, in general, are becoming scarcer. On this visit, despite meticulously combing through the racks for about an hour, I unfortunately didn’t find that one standout piece.

The Coldplay Cassette Incident: A Moment’s Hesitation, a Small Regret

While browsing, an early Coldplay cassette tape caught my eye. “Oh, this is unusual. I might want this…” I thought. In that very instant, another customer picked it up and headed to the counter. A fleeting moment of hesitation led to a small but tangible regret. It served as a fresh reminder: in this store, if you see something you like, grab it immediately. The fair prices mean competition is stiff.

This experience is precisely the kind of “sensation” Photomo aims to convey. The sting of a missed opportunity, the poignancy of a unique encounter – these are also part of the joy of exploring cities and shopping.

The Realities of Record Hunting in London: The Value of Music & Video Exchange

With the declining availability and rising prices of used records across London, places like Music & Video Exchange are becoming increasingly precious. Admittedly, it might not be the treasure trove of unbelievably rare records it once was. Still, the possibility of stumbling upon unusual titles or affordable finds that you wouldn’t see elsewhere remains high.

For those planning a record hunting trip in London, or fans searching for specific artists, like Oasis records in London, this shop is still well worth a visit. It’s one of the few remaining sanctuaries where you can experience the joy of searching for physical media, an experience that digital formats can’t replicate.

If you’re looking for rare pressings or promo LPs in the UK, I recommend patiently sifting through the shelves. When and what treasures you might find depends on luck and timing. That, too, is part of this store’s charm.

Why I’ll Always Return: A CityNomix Perspective

Ultimately, I left empty-handed on this particular visit. Yet, my heart felt strangely content. This is because Music & Video Exchange is more than just a place that sells “things”; it’s deeply intertwined with “experiences” and “memories” centered around music.

The excitement of my student days, my passion for Oasis, the joy of unearthing a promo copy – all these feelings resurface just by being in this space. And a new anticipation, a “next time for sure!” feeling, begins to bubble up. That’s why my feet will naturally lead me back to this store again and again.

This isn’t just a stop on a London music tour; it’s a personal experience connected to my own history.

Tips for Your Visit: Making the Most of Music & Video Exchange

If you plan to visit Music & Video Exchange, here are a few things to keep in mind.

Key Highlights

  • Vast inventory of used records: Covering all genres. Worth taking your time to explore.
  • Reasonable pricing: Wallet-friendly for students and collectors looking for multiple LPs.
  • Potential for rare finds: You might stumble upon promo copies or other unexpected treasures. Patience and luck are key.
  • CDs and cassettes also available: Not just vinyl; other music formats are also waiting to be discovered.

Tips for Your Visit

  • Grab what you want immediately: Due to fair prices, popular items can sell out quickly. If you’re unsure, secure it first.
  • Allow plenty of time: Finding your desired record among the huge stock takes time. Plan for at least an hour.
  • Don’t expect too much, but don’t give up: You might not always find a holy grail, but enjoy the process of searching.

Located in the charming area of Notting Hill, this record shop is a must-visit for any music lover. While exploring film locations or browsing the market, be sure to stop by. You might just find that special record waiting for you.

Store Information

Music & Video Exchange (Notting Hill)
Official Website: https://www.mfeshops.com/musicvideonh

You can find its exact location on the map below.

I vowed to myself that I would visit again on my next trip to London. What musical encounters await me then? I’m already looking forward to that day.

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